Journal
Field notes on Podcast SEO & GEO.
Practical writing on ranking podcast episodes across Google, Spotify and AI answer engines.

Podcast SEO: The Main Considerations, and Where Most Shows Leave Growth Behind
Most business podcasts are built to be heard, not to be found. Here are the considerations that turn a back catalogue into a steady source of new listeners.

Podcast SEO in 2026: How to Rank Episodes in Google, Spotify & AI Search
The discovery layer has changed. Here is how to win across Google, Spotify and the new wave of AI answer engines this year.

The Ultimate Guide to Podcast SEO for More Downloads and Organic Traffic
A complete framework for turning your podcast into a compounding source of search-driven downloads and website traffic.

How to Optimize Podcast Titles, Show Notes & Transcripts for Search Engines
The three on-page assets that decide whether an episode gets found, and the exact patterns that work in 2026.

Why Most Podcasts Fail at SEO (And How to Fix It)
Five recurring mistakes we see in podcast audits, and the fix for each one. None of them require a bigger budget.

Podcast SEO vs YouTube SEO: Which Drives More Audience Growth?
The honest comparison most growth posts skip. Two channels, two algorithms and two very different audience economics.